Adding to Londons rapidly growing gaming scene, Razer are opening their largest flagship store to date in Leicester Square. Following a familiar clean style, the store is packed to the brim with all their tech goodies, allowing shoppers to actually try their gear before investing in it.
More importantly, Razer are bringing a new venue to London’s ever-growing Esports scene with a fully kitted out basement housing 10 computers, a fully functioning streaming booth, as well as a viewing area with multiple screens set up to show off all the action.
The opening day also saw top UK influencers Tom Syndicate, Pyrocynical and Hat films in attendance to celebrate the largest flagship store Razer have opened to date. European General Manager Marco Chillon gave a revealing opening address, briefly discussing their vision for the Razer stores calling it “The new temple of gaming” and talking about their aligned “focus on community events” making the Razer store “A tourist attraction” that is “here to present a lifestyle, not just products.”
All in all it is an impressive space allowing consumers to try out their gear before investing in their RGB. For more on their Community events stay tuned to the Razer London Facebook page.