Beijing, China – March 17, 2026 – Green Man Gaming, an independent global leader in Distribution, Publishing, and eCommerce in the video game industry, today announced a strategic partnership with Regroup China, a leading digital marketing agency specializing in China market entry and growth strategies. Together, the two companies will promote a range of exclusive PC game bundles tailored specifically for gamers across China.

Through this collaboration, Green Man Gaming will leverage Regroup China’s deep expertise in China’s digital ecosystem—including localized campaigns across major social platforms, performance marketing, influencer engagement, and e-commerce optimization—to expand brand visibility and drive sales of curated PC game bundles for Chinese players.

China represents one of the largest and fastest-growing PC gaming markets in the world. With a highly engaged gaming community and strong demand for premium digital content, the market presents a significant opportunity for international publishers and platforms. This partnership enables Green Man Gaming to further strengthen its presence in the region through culturally tailored marketing strategies and localized content execution.

The promotional campaign will focus on:

• Launching value-driven PC game bundles designed for Chinese gamers
• Localized messaging and creative adapted to Chinese digital platforms such as BiliBili and Douyin
• Strategic collaborations with gaming influencers (KOLs) and communities
• Data-driven media buying and performance optimization

We are kicking off this strategic collaboration with our first localized campaign: the Better Together Co-Op Fun bundle—tailored specifically for Chinese gamers across platforms like Bilibili and Douyin.

“We’re excited to partner with Regroup China to accelerate our growth in China,” said a Ian McGregor CMO - Green Man Gaming. “Their deep understanding of the local digital landscape and proven track record in helping global brands succeed in China makes them an ideal partner as we bring our PC game bundles to a broader audience.”

Regroup China will lead full-funnel digital strategy and execution, ensuring compliance with local platform requirements while maximizing engagement and conversions. The campaign aims to build long-term brand equity for Green Man Gaming while delivering compelling value to China’s vibrant PC gaming community.

“This partnership reflects our commitment to helping global gaming brands succeed in China’s competitive digital market,” said a representative from Regroup China. “By combining Green Man Gaming’s strong portfolio of PC titles with our localized marketing expertise, we are confident in delivering measurable growth and sustainable market expansion.”

Green Man Gaming携手Regroup China在中国推出并推广 PC 游戏组合包

中国北京，2026年3月17日 - 全球领先的数字PC游戏发行平台 Green Man Gaming 今日宣布，与专注于中国市场进入与增长策略的领先数字营销机构 Regroup China 建立战略合作伙伴关系。双方将携手，为中国玩家推出一系列独家定制的PC游戏组合包。

通过此次合作，Green Man Gaming 将借助 Regroup China 在中国数字生态领域的深厚专长，包括在主流社交平台开展本地化营销、效果广告投放、与关键意见领袖合作以及电商优化，来提升品牌曝光度，并推动为中国玩家精选的PC游戏组合包的销售。

中国是全球规模最大、增长最快的PC游戏市场之一，拥有高度活跃的游戏社区和对优质数字内容的强劲需求，为国际发行商和平台带来了重要机遇。此次合作将使 Green Man Gaming 能够通过更贴合本土文化的营销策略和本地化内容执行，进一步巩固其在该市场的地位。

本次推广活动将聚焦于：

• 推出专为中国玩家设计的高性价比PC游戏组合包。
• 针对Bilibili、抖音等中国数字平台进行本地化信息传达与创意适配。
• 与游戏领域的关键意见领袖及社群开展战略合作。
• 实施数据驱动的媒介购买与效果优化策略。

我们战略合作的首个本土化项目“携手共进 欢乐同享 (Better Together Co-Op Fun)”游戏组合包已正式推出，此次活动专为中国玩家量身打造，全面覆盖 Bilibili、抖音等主流内容平台.

Green Man Gaming 发言人表示：“我们很高兴能与 Regroup China 合作，加速我们在中国市场的增长。他们对中国本土数字环境的深刻理解，以及助力国际品牌在华取得成功的卓著经验，使其成为我们向更广泛受众推广PC游戏组合包的理想合作伙伴。”

Regroup China 将负责全漏斗数字营销策略的制定与执行，在确保符合本地平台要求的同时，最大化用户参与度和转化率。该活动旨在为 Green Man Gaming 建立长期的品牌资产，同时为生机勃勃的中国PC游戏玩家社群提供真正打动人的价值。

Regroup China 代表表示：“此次合作体现了我们助力全球游戏品牌在中国竞争激烈的数字市场取得成功的承诺。通过结合 Green Man Gaming 丰富的PC游戏资源和我们的本土化营销专长，我们有信心实现切实可见的业务增长和可持续的市场拓展。”