$43.4 billion spent on video games in the US in 2018


A record-breaking $43.4 billion in video game revenue was generated in the US over 2018, according to data released by the Entertainment Software Association (ESA) and The NPD Group.

This marks an increase of 18% over 2017’s revenue numbers, which saw the US generate $36.9 billion in revenue.

Software revenue, including in-game purchases and subscriptions, generated $35.8 billion which was an increase of 18% over 2017. Hardware, including peripherals, saw the US spend $7.5 billion over 2017’s $6.5 billion which is an increase of 15%.

“The impressive economic growth of the industry announced today parallels the growth of the industry in mainstream American culture,” a statement by acting ESA President and CEO Stanley Pierre-Louis said. “Across the nation, we count people of all backgrounds and stages of life among our most passionate video game players and fans. Interactive entertainment stands today as the most influential form of entertainment in America.”

“2018 was another record-setting year for the U.S. video game industry as consumer spending jumped 18 percent to over $43 billion. Whether it was playing on the go on a mobile device or at home on a PC or console, consumers of all ages and interests found compelling content that delighted in 2018,” said Mat Piscatella a video games industry analyst at The NPD Group. “Console, PC, and mobile platforms all saw significant growth, while developing portions of the market like subscription and streaming services gave us a peek into a future full of possibilities for the industry and gamers.”

Currently the ESA and the NPD group state that the US contains 150 million people who play video games, with the industry generating 220,000 jobs across the US. In addition, the next generation of industry work is being supported by over 500 colleges and universities offering degrees or qualifications related to video games.

For more information and further analysis, keep an eye on the ESA website.