War Child and Children in Conflict launch Day of the Girl fundraiser

Day of the girl

Charity War Child UK and its US partner Children in Conflict have enlisted the help of the games industry to raise funds while celebrating 2019’s International Day of the Girl.

War Child said: “October 11 marks International Day of the Girl, a UN-ratified day to celebrate and support girls across the world. War Child UK and its US fundraising partner Children in Conflict are getting in on the action in a big way this year with a number of activations celebrating female protagonists in games & female representation in the gaming industry, while raising vital funds to support the most vulnerable children affected by conflict.”

War Child continued: “The charity has teamed up with partners throughout the industry to host a number of sales across Steam, Google Play and Chrono.gg, a female-focused industry panel in addition to charity livestreams from Bethesda Softworks, Turtle Rock Studios, OpheliaNoir and Yogscast’s Hannah Rutherford.”

Among War Child and the games industry’s events supporting International Day of the Girl 2019 are a Steam sale, running from October 9 to 16; a Google Play sale; and a custom, pop-up game store on chrono.gg.

In addition, as War Child explained, “A number of studio livestreams from Bethesda Softworks and Turtle Rock Studios alongside community-focused livestreams from OpheliaNoir and Dawnwhisper will be taking place throughout the week, all raising money by playing titles featuring female protagonists.”

Anyone can get involved by hosting their own livestream – details of how to sign up for that can be found here. Plus, according to War Child, “Monday 14 October sees ‘Day of the Girl: Getting Girls into Games’ panel take place at Salesforce Tower in London. An all-female panel of industry experts will discuss the opportunities and challenges young girls face entering the gaming industry & STEM (science, technology, engineering, and mathematics) fields in the UK and in conflict regions.”

For more general information on War Child UK, head to its website.